Neuron Digital
Website Refresh

Timeline: 3 Months | Role: Visual Design | Link to Neuron’s Website

Introduction

This project was a complete UI/UX refresh of Neuron Digital’s website to better align with their evolving brand identity and improve the user experience across devices. The goal was to modernize the visual design, streamline navigation, and enhance usability—ultimately increasing engagement and conversion.

Problem / Challenge

The existing website felt outdated and no longer aligned with Neuron Digital's evolving brand identity. There was a noticeable disconnect between the site’s design and the company’s current positioning in the tech space. They wanted a refreshed digital presence that better reflected the sophistication of their products, the progress of technology, and resonated more deeply with a broader, modern audience.

Goals

I began by gathering inspiration and consolidating initial concepts into a design proposal. Over the course of two weeks, I collaborated closely with the marketing team and conducted multiple feedback sessions with key stakeholders. Together, we defined a set of clear objectives to guide the website redesign in the coming months.

✅ Clean Slogan (Digital Transformer for the Built Environment)

✅ Clean hero image that conveys who we are on the home page.

✅ Show case Neuron Digital’s product - the best parts of it.

My role as a Visual Designer

As the visual designer on the project, I collaborated closely with UX designers, stakeholders, and copywriters using Figma to build developer-ready designs. Starting from low-fidelity wireframes, I worked through to high-fidelity mockups that brought our shared vision to life.

Building on the design guidelines I had led the development of a month prior, I integrated the new design system into the website refresh. I also created a responsive component system to ensure consistency and provide developers with a clear reference for implementation across breakpoints.

Wireframes

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Colour Palette

Design System [Buttons, Interactions]