Anna Sham

Neuron Digital 
Branding Story

Timeline: 3 Months | Role: Visual Design

Introduction


At the beginning of my design journey with Neuron Digital, I took on the task of redesigning their brand style guidelines and revamping their website. 


Goals


I started gathering ideas and combined them in design proposal presentations. Through 2 weeks of collaboration with the marketing team and multiple feedback rounds with stakeholders, we established a few goals we wanted to accomplish in the following months.  

Making NeuronDigital’s brand more inviting, and less technical. 



Simplifying the color palette to maintain a clean, yet professional feeling to emphasize clarity.

Creating a flexible and expandable brand identity, that allows for easy adaptation across different platforms and applications.

Brand Guide

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